apple

Abstract digital artwork featuring a stylized apple with a lens in the middle, surrounded by dynamic, colorful geometric shapes on a dark background.

Apple is a Camera Company Now (Again)

30 years ago, Apple launched the QuickTake 100 that was, until yesterday, its last "real" camera. But with the announcement of the Final Cut Camera app yesterday, Apple is once again a full-fledged camera company.

Abstract digital artwork depicting metallic-looking, curved elements with neon outlines against a black background, creating a futuristic 3d effect.

New iPad Pro Features Breakthrough OLED, New Chip, and Thinner Chassis

After much anticipation and rumors, Apple has finally unveiled its redesigned iPad Pro tablets. These tablets feature the largest OLED display Apple has ever used, the company's newest silicon chips, and a sleek new form factor. There's a lot to like here for photographers and videographers on the go.

Exploded view of a smartphone camera system showcasing its multiple lenses and components.

Apple Develops Novel Advanced Optical Stabilization System for iPhone

Thanks to improvements in sensor design, iPhone and Android smartphones are gaining traction with enthusiast and professional creators. However, one area that has lagged behind developments in imaging sensors is image stabilization. In a significant development, a recent patent granted to Apple hints at a potential game-changer in this field.

Apple Vision Pro and how it uses infrared light

How Apple Vision Pro’s Infrared Eye-Tracking Technology Works

The Apple Vision Pro is many things, not the least of which is that it is an incredible piece of technology. Whether people love it or hate it, or most commonly just don't want to spend $3,500 on it, nearly everyone agrees that Apple pulled off some amazing technical achievements with the headset.

Apple lawsuit

US Government Sues Apple in Landmark Anti-Trust Lawsuit

According to people familiar with the matter, the United States Justice Department is preparing a landmark antitrust lawsuit against Apple Inc. The suit, expected to be filed today in a New Jersey federal court, represents the latest in the Biden administration's attempts to deal with monopolization in big tech.